PhD course: Qualitative Methods for User and Consumer Research in Science, Engineering and Medicine

Doctoral School of Engineering and Science at Aalborg University provides a course of Qualitative Methods at 27-29 October 2015

Last modified: 19.09.2015

AIM

This course will outline theory and practice of qualitative research methods within Science, Engineering, Health, foodscape studies and Medicine. A variety of methodological approaches will be introduced. There will be a special focus within video observation and ethnographic studies.

Qualitative research has expanded within natural science, typically in a mix method strategy, and often with use of some kind of video observation. The complex interaction of users in different contexts is found in a broad range of fields in modern life and is studied in a number of different scientific fields. Qualitative research methods are important tools for approaching the understanding and interpretation of these phenomena. 

The course will take both a theoretical and a practical approach. The theoretical approach by relevant theories and methods for conceptualizing the design, data collection, data analysis and reporting. The practical approach by some hands-on within video observation and data analysis.

 

Course content

The course will present new methods and the underlying theories such as a general understanding of interviews, video-ethnographic methods, probes, self-provided photo safaris, customer journey, interactive video footage sessions, card sorting, projective techniques, ethical considerations, data analysis with use of software. The participants will work with own cases during the PhD course, and will use relevant qualitative research methods. 
Purpose of the course:
To demonstrate the opportunities of qualitative methods (especially video observations) in science, engineering, foodscape studies, health and medicine.
 

Organizer

Associate Professor, Thomas Bjørner, tbj@create.aau.dk 

 

Deadline

6 October, 2015

 

Link

Read more and sign up for the course here